Go Active!™ Adult Happy Meal
The Happy Meal for adults includes a Premium Salad, bottled water, and a Stepometer™ to track your daily steps. A brochure promotes walking as an attainable and effective exercise goal. Bob Greene, exercise physiologist and Oprah Winfrey’s personal trainer, wrote the brochure. The American College of Sports Medicine has endorsed it, and people can use the brochure as a stepping stone to create their own exercise and physical activity routines.McDonald's Go Active! American Challenge
Bob Greene will walk and bike across America for 36 consecutive days, challenging people to take steps toward more active lives, in the McDonald’s Go Active! American Challenge. Through the "Go Active! Happy Meal" and "Go Active! American Challenge," an estimated 10 to 15 million Stepometers and walking/fitness booklets will be distributed to Americans throughout the country.Low Carb - Low Fat - Calorie Counting at McDonald's
Available nationally, these options include the ability to order burgers and other sandwiches low-carb-style, without the buns, and a "Simple Steps" brochure that shows customers how to order across the menu to lower fat, calories and carbohydrates if desired.Will McDonald's Get America Walking?
Americans are getting fatter and fatter, with physical inactivity being as great or greater a cause as is an increase in food intake. Studies show pedometers to be great motivators to add more steps to your day. Adding 2000 steps would allow most Americans to stop gaining weight, and would help them to lose weight and maintain the weight loss. McDonald's is poised to do what government hasn't done - get a pedometer onto the belt of every American.Research is showing over and over that rates of the major killers of Americans - heart disease, cancer, diabetes - can be cut by one third to one half if people added 30-60 minutes of activity into their day.
"Poor eating habits and inactivity are contributing factors to Americans’ declining health. There are small steps that we can take everyday to protect our health, including being physically active everyday and eating a nutritious diet," said Tommy G. Thompson, Secretary of Health and Human Services (HHS). "This announcement by McDonald's is a positive step toward helping Americans make healthier choices."
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